From DIY Concept to Full Franchise System with Maureen Anders

In this week's episode of FranchisOR Bust, LSM CEO Trevor Emerson speaks with Maureen Anders, CEO, Co-Founder and Franchisor at AR Workshop.

AR Workshop is a DIY art studio, where people can come and create home decor from raw materials. You're starting with a pile of blank wood and some power tools, and you're leaving the class with a sign or a centerpiece box, a tray, or something beautiful to hang in your home.

Maureen's heart has always been in crafts, DIY, and entertaining. When she first launched, she had no idea what she would end up with. AR Workshop became a franchise 11 years later.

In this episode, Maureen covers:

• How AR Workshop came together organically

• Building longevity through human experiences

• The planning process, from the emerging phase to nationwide brand

• What makes AR Workshop different from its competitors

• AR Workshop's company culture

• Why people are excited to visit a location or buy-in

Connect with Maureen Anders: https://www.linkedin.com/in/maureen-anders-92b4a32/

Learn more about AR Workshop at https://www.arworkshop.com/

 

This episode is brought to you by LSM.

At LSM, we understand the needs of business owners, and facilitating those needs is our top priority. More than just a digital marketing agency, LSM is a true partner, and we consider ourselves to be an extension of your team.

With LSM by your side, you can trust that our dedicated team of specialists will be bold in the strategies we employ, always consider industry best practices, and take pride in the results we produce. Why? Because your goals are our goals, and your success is our success.

Find out how you can take your business' online marketing to the next level at https://lsm.works/